Partner Selection

Selecting Winning partners for women’s economic empowerment

The WIN program was set up in Mozambique to advance women’s economic empowerment (WEE), especially among women entrepreneurs, using a Market Systems Development (MSD) approach. MSD programs work with market actors (private and public sector) to design and test ways to improve the functioning of a market for the benefit of a specific target group – in this case, low-income women. The selection of the right partner is therefore very important and often quite challenging, especially in an under-developed market such as Mozambique. The guide was created to help other MSD programs to select the right partners to make market changes systemic, and work for low-income women. The guide is part of a four part series on designing, implementing and monitoring impactful MSD programs to advance WEE. The four chapters are: Sector Selection and Analysis, Partner Selection (this tool), Intervention Strategy and Monitoring, Learning and Evaluation.